Fashion and Retail companies are at the forefront of live shopping, although new industries have been joining, such as Pharma, Real Estate, and even the Automotive industry.
Learn how to successfully live stream any Live Shopping experience with Shoply.tv
Le Live Shopping est une expérience offrant un service de live streaming accompagné d’un espace chat ainsi que la fonctionnalité d’ajout au panier, ce qui en fait une expérience complète aidant à augmenter l’engagement et les taux de conversions.
In order to attract new customers, e-commerce companies are constantly looking for new ways to gain visibility — and shoppertainment (with live shopping as a popular option within the category) has become an effective way to not only improve customer experience, but also create an experience that goes well beyond an “add-to-cart” button.
Le live shopping est le nouveau format de relation client en B2C. Il représente l’avenir du retail et du e-Commerce et est déjà utilisé par de nombreuses marques et enseignes françaises telles que Carrefour, Guerlain, les Galeries Lafayettes, Leroy Merlin ou encore Fnac Darty, qui a réalisé plus de 100 émissions de live shopping.
Organizing online events could be daunting when we know there is an average 35% of no-shows. Here are a few following tips to succeed in the way our clients have been successfully promoting their live shopping events before, during and after.