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After combining multiple years of eCommerce experience into a brainstorming session, our team developed this list of 21 types of offers as the foundation we have seen work time and time again.
Le live shopping est le nouveau format de relation client en B2C. Il représente l’avenir du retail et du e-Commerce et est déjà utilisé par de nombreuses marques et enseignes françaises telles que Carrefour, Guerlain, les Galeries Lafayettes, Leroy Merlin ou encore Fnac Darty, qui a réalisé plus de 100 émissions de live shopping.
In order to attract new customers, e-commerce companies are constantly looking for new ways to gain visibility — and shoppertainment (with live shopping as a popular option within the category) has become an effective way to not only improve customer experience, but also create an experience that goes well beyond an “add-to-cart” button.
In this tutorial, you will discover how to broadcast live sessions in Shoply with Zoom and Microsoft Teams.
A year ago, this specialized in innovative products company decided to enter the French market. To sell some of their highlighted products such as the Smart Oven® Pizzaiolo, they decided to collaborate with Darty, French leader in home and electronic appliances and cultural products.
Organizing online events could be daunting when we know there is an average 35% of no-shows. Here are a few following tips to succeed in the way our clients have been successfully promoting their live shopping events before, during and after.
Fashion and Retail companies are at the forefront of live shopping, although new industries have been joining, such as Pharma, Real Estate, and even the Automotive industry.
Etude de cas Live Shopping: Sage Appliances et Darty / Shoply.tv
Adolfo Domínguez has increased online sales through Live Shopping sessions aimed at their followers and new audiences.